Business Email
Are you a small business grappling with managing your email systems while also dealing with a multitude of other tasks?
The
key to your problem is email hosting. This service takes charge of
email servers, freeing businesses from this task. It’s comparable to
having a dedicated IT team that ensures your communication pathways are
always available, secure, and running smoothly.
This is
particularly beneficial for small businesses that may not have the
necessary resources or expertise to operate an in-house email server.
Email hosting services provide servers for hosting your email domains. You pay a fee and receive custom email domains from these providers. This differs from free services like Google or Yahoo, which are primarily for personal use.
Email hosting is more suitable for businesses or individuals for professional use. For example, a free service email might be → martin@gmail.com. A hosted email might be → frank@owncloud.co.ke.
Large businesses often have in-house email servers, which can be expensive for small businesses. Instead, they can rent servers from email hosting providers. Many reliable hosting providers, such as Owncloud, offer email hosting services as an add-on.
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Why Do You Need Email Hosting?
While small business
owners may initially believe that a Gmail domain is sufficient for
their needs, investing in email hosting services can provide significant
benefits. Here’s why:
Enhanced Brand Awareness and Authenticity
A custom domain name authenticates your business and leaves a lasting
impression on recipients, enhancing brand awareness. This is why 37% of
brands are increasing their email budget.
Advanced Mailbox Security
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Additional Business Tools
Email hosting providers typically offer additional tools and features
that aid in marketing and business planning. For instance, some
providers offer collaboration tools, HTML email customization, and
increased delivery rates with Email Validation APIs.
Increased Storage and Customer Support
With custom plans, paid services often come with increased storage
capacity – up to 50GB per mailbox or more. Furthermore, most providers
offer 24/7 customer support, ensuring assistance is available whenever
needed.
Additional Business Tools
Email hosting providers typically offer additional tools and features
that aid in marketing and business planning. For instance, some
providers offer collaboration tools, HTML email customization, and
increased delivery rates with Email Validation APIs.
Types of Email Hosting Services
There are three types of email hosting services for small businesses. Let’s look at them:
